“Should I build my own website?”
This is one of the most common questions business owners ask themselves. Your website is a crucial part of your small business. It generates leads and acts as a 24/7 storefront and sales representative. Your website plays a central role in the success of your business, so deciding who’s going to build it is not a decision you should make lightly.
Today, there are hundreds of DIY website building tools available online. It’s become easier than ever for anyone to build a website, and with the help of these tools, anyone with average tech abilities can throw together a functional site in just a few hours.
However, just because you can build your website yourself doesn’t mean you should.
Why?
Many people who try to build their own websites report wasting valuable time. They spend hours trying to learn the software, whether it’s Wix, WordPress, or some other web design tool, but they can’t seem to produce a high-quality website that they love, and most of these websites never garner any traffic.
A professional web developer can create a website that looks great and converts well. If you’ve built successful websites in the past, then you can probably design your own site unless you want to outsource it to save time. However, if you don’t have any website building experience, you’ll want to take the information in this blog to heart.
Factors to Consider Before DIY-ing Your Website
When you are deciding whether or not to hire a professional to build your business website, it’s important to consider the following factors.
What role does my website play in my business?
If your website is where most of your sales are made, it’s extremely important to hire a professional who knows how to design a site that leads your customers to make a purchase. A website that’s disorganized, clunky, or broken won’t be able to make sales for you. You’ll need to estimate how much revenue you expect your website to generate before investing in a professional web designer. If most of your customers will be searching for your services and choosing you based on a Google search, then it’s critical that your website is able to make sales for your business.
How much time do you have?
When you have your website professionally built, you can focus on what you’re good at while we do the heavy lifting. You won’t have to take time away from running your business or work through the complicated aspects of website building when you hire a professional.
How great are your SEO and copywriting skills?
Search engine optimization and copywriting aren’t easy skills to master. Luckily, you don’t have to spend hours scouring Google and YouTube to learn these skills. Search engine optimization and good copy are both necessary to build a functional website that converts well, so it’s best to leave these jobs to the pros.
Need Someone to Build Your Website?
It’s more affordable than you think. Investing in professional website design can cost as little as 60 bucks a month. On average, you can expect to pay about $3,500 for a ten-page website that has a five-year shelf life. Your business website is not the place to experiment with web developing skills. Call us to get professional-quality website building services to ensure your site is working for your small business
